Europe is a dream destination for millions of travelers each year, and for good reason: it offers centuries of history, world-class cuisine, art, architecture, and culture. But as tourism booms and social media fuels “bucket list” obsession, some of Europe’s most iconic cities have become overcrowded, overpriced, and, frankly, underwhelming. Cities like Paris, Venice, and Amsterdam are still beautiful—but they’re also bursting at the seams, losing a bit of their soul under the weight of mass tourism.
If you’ve ever waited two hours in line for a selfie spot or paid triple the price for an average meal in a tourist trap, you know the frustration of falling for the hype. The good news? Europe is full of lesser-known destinations that offer everything the big-name cities promise—without the crowds, inflated costs, and burnout. From small medieval towns to up-and-coming urban hubs, these alternatives are more authentic, often cheaper, and far less stressful.
This blog post reveals 10 European cities that are often overrated, especially for 2025, and offers fresh alternatives where your money stretches further, your experience feels more local, and your memories are made in peace—not in a crowd of thousands. Whether you’re a first-time visitor or a seasoned traveler, it’s time to rethink your Europe itinerary.
Read Here European Things that terrify Americans and American Habits that make Europeans Cringe
Read here how to pack for Europe and Best eSIM for Europe
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Quick & Easy Tips
Visit popular cities in the shoulder seasons (April–May, September–October) if you can’t skip them entirely.
Always compare nearby cities—often, a less-hyped alternative will offer the same vibes with fewer tourists.
Stay in smaller neighborhoods outside the city center to avoid overpriced accommodation and crowds.
Ask locals for recommendations—they often steer you away from the overhyped areas into hidden gems.
Don’t follow social media blindly—just because it’s “Instagrammable” doesn’t mean it’s worth the detour.
It might sound harsh to call some of Europe’s most iconic cities “overrated,” but it’s a reality many seasoned travelers now acknowledge. When places become more about content creation than connection, they lose part of their cultural identity. Tourism-driven economies often reshape cities to serve visitors first—pushing out locals, inflating prices, and turning authentic neighborhoods into commercial zones. That charming alleyway full of cafés? It may no longer have a single café frequented by actual residents.
There’s also the uncomfortable truth that many tourists visit these cities with unrealistic expectations—romanticized by movies, influencers, and guidebooks. They seek perfection and are disappointed when met with crowds, high costs, pickpocket warnings, or dirty subways. It’s not that these cities are bad; it’s that they’ve become victims of their own success. And for travelers, it’s time to question whether we’re enriching or eroding the places we claim to love.
Choosing underrated destinations isn’t just smarter travel—it’s more ethical. You support local economies without overwhelming them, you experience more genuine hospitality, and you get to enjoy a destination that’s still meant to be lived in—not just visited.
1. Venice, Italy: Go to Ljubljana, Slovenia
Mass tourism has taken over—cruise ships dump thousands of visitors daily.
Overpriced gondola rides ($100+ for a short trip).
Restaurants and cafés are tourist traps, with inflated prices and mediocre food.
A beautiful Old Town with canals, but no tourist mobs.
Much cheaper food, accommodation, and experiences.
A relaxed, eco-friendly vibe—Ljubljana is one of Europe’s greenest cities.
Must-Do in Ljubljana: Take a boat ride down the Ljubljanica River and explore the medieval castle on the hill.
2. Paris, France: Go to Lyon, France
Extremely expensive—from hotels to food to attractions.
Crowds everywhere—expect long lines at the Eiffel Tower and Louvre.
Pickpockets and tourist scams are common.
Why Lyon Is Better:
France’s food capital—better and cheaper dining than Paris.
Less crowded, but still filled with historic charm.
A more authentic French experience—without the tourist chaos.
Must-Do in Lyon: Try a traditional Bouchon Lyonnais (local bistro) and visit the Roman amphitheater.
3. Barcelona, Spain: Go to Valencia, Spain
Why Barcelona Is Overrated:
Overtourism has made it expensive and stressful.
Locals are fed up with mass tourism—you may not feel welcome.
Beach isn’t as great as advertised—it’s often crowded and polluted.
Stunning architecture (like the futuristic City of Arts and Sciences).
Less touristy, more affordable, and a better beach.
Authentic paella was invented here!
Must-Do in Valencia: Visit the Central Market and try authentic paella by the beach.
4. Amsterdam, Netherlands: Go to Utrecht, Netherlands
Tourist crowds are out of control, especially in summer.
Overpriced hotels, food, and attractions.
Locals dislike the party-tourism reputation.
Why Utrecht Is Better:
Beautiful canals and historic charm, but fewer tourists.
More affordable accommodations and dining.
A lively student city with authentic Dutch culture.
Must-Do in Utrecht: Climb the Dom Tower for incredible city views and take a canal-side café break.
5. Rome, Italy: Go to Bologna, Italy
Tourist traps and overpriced food near landmarks.
Pickpockets and long lines make sightseeing exhausting.
Traffic and noise make it chaotic.
Why Bologna Is Better:
Incredible food scene—home of authentic Bolognese pasta.
Less crowded but still packed with history.
Stunning medieval architecture and a vibrant local vibe.
Must-Do in Bologna: Try tagliatelle al ragù (real Bolognese pasta) and climb the Asinelli Tower for the best views.
6. Dubrovnik, Croatia: Go to Kotor, Montenegro
Game of Thrones tourism has overwhelmed the city.
Prices are skyrocketing, making it one of Europe’s most expensive spots.
Cruise ship crowds make the Old Town unbearable in peak season.
Why Kotor Is Better:
Similar medieval charm, but much cheaper.
Breathtaking bay views and mountain hikes.
Fewer tourists, more authentic Montenegrin culture.
Must-Do in Kotor: Hike up to the San Giovanni Fortress for panoramic views of the Bay of Kotor.
7. Santorini, Greece: Go to Milos, Greece
Mass tourism makes it hard to enjoy.
Expensive hotels and restaurants catering to Instagrammers.
Sunsets in Oia are so crowded, you can barely see them.
Why Milos Is Better:
Stunning beaches and dramatic landscapes without the chaos.
Cheaper accommodations and better local food.
Crystal-clear waters and fewer tourists.
Must-Do in Milos: Visit Sarakiniko Beach, a white rock paradise with moon-like scenery.
8. Prague, Czech Republic: Go to Krakow, Poland
Too many tourists, even in winter.
Prices have surged in recent years.
Feels more like a Disneyland than a historic city now.
Why Krakow Is Better:
Equally stunning medieval architecture.
More affordable food, accommodation, and experiences.
A lively but authentic city with rich history.
Must-Do in Krakow: Visit Wawel Castle and take a day trip to the Wieliczka Salt Mine.
9. Mykonos, Greece: Go to Naxos, Greece
Ultra-expensive hotels and nightlife.
Overcrowded beaches filled with influencers.
Feels more like a party destination than an authentic Greek island.
Why Naxos Is Better:
Beautiful beaches with fewer crowds.
More affordable accommodations and local tavernas.
A relaxed, traditional Greek island experience.
Must-Do in Naxos: Explore the Portara of Naxos, a giant marble doorway with epic sunset views.
10. London, England: Go to Edinburgh, Scotland
Crazy expensive hotels, food, and attractions.
Always crowded, making sightseeing stressful.
More modern than historic in many areas.
Stunning medieval and Georgian architecture.
More affordable and walkable.
A mix of city life and nature with nearby hills.
Must-Do in Edinburgh: Walk up Arthur’s Seat for the best views of the city.
Final Thoughts
Skipping Europe’s most famous cities doesn’t mean missing out—it might actually be the best travel decision you make in 2025. Lesser-known spots offer deeper experiences, more affordable stays, and a refreshing sense of discovery that’s often lost in overcrowded capitals.
If you must visit the icons, do so mindfully—stay longer, stray from tourist centers, and contribute respectfully. But if you’re open to new adventures, the alternative cities we’ve listed in the full post will surprise and inspire you in ways the “must-sees” no longer can.
Remember, travel isn’t about ticking boxes. It’s about connection, growth, and memory-making. And the most rewarding moments often happen far away from the crowds.
About the Author: Ruben, co-founder of Gamintraveler.com since 2014, is a seasoned traveler from Spain who has explored over 100 countries since 2009. Known for his extensive travel adventures across South America, Europe, the US, Australia, New Zealand, Asia, and Africa, Ruben combines his passion for adventurous yet sustainable living with his love for cycling, highlighted by his remarkable 5-month bicycle journey from Spain to Norway. He currently resides in Spain, where he continues sharing his travel experiences with his partner, Rachel, and their son, Han.
bobby gilbert
Tuesday 6th of May 2025
i liked london, but I liked edinburgh more.
you cannot "walk" around london.
you can pretty much walk around edinburgh.
the airport in edinburgh is terrible. it is absolute pure chaos.