5 Things Influencers Say Are Sustainable (But Aren’t)
Eco-trendy doesn’t always mean eco-friendly—here’s what to look out for. In the age of green hashtags, aesthetic minimalism, and reusable everything, sustainability has become a buzzword—especially on social media. From TikTok to Instagram, influencers across niches are proudly touting “eco-friendly” swaps, hauls, and lifestyle changes. But here’s the catch: not all of it is actually …












